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Introduction to blogging

One of the easiest ways to build an online business, regardless of experience or skill is by using the power and simplicity of blog software. With a platform such as WordPress, you could easily create a dynamic website without ever having the traditional start up costs or technical know-how usually involved in online business. Not only is blogging one of the easiest methods of building your website, but it’s also one of the fastest methods of creating an in-depth network of profitable websites, each one focusing on a different niche market. One of the greatest aspects to building an online business using blogs is in just how incredibly automated You can use the internal drip feed functionality to leak out content on specific intervals, or pre-fill your blog will enough content to last for an entire month, or even year, adding in updates only as you find time. You can also make your blog as interactive as you would like it to be just by uploading and “activating” modules and add-on’s that will make your website more dynamic and increase visitor retention. If you are not experienced with web design or don’t have the funds to invest in hiring a seasoned designer, blog platforms solve that problem as well. With over 15,000 blog themes and templates to choose from, you can upload a variety of skins that will transform the way your blog looks. Spending just a few hours of your time customizing an existing theme is a cost effective, easy method of developing an original website that represents your brand’s message.

To read about the success I have had owning my blog, read here

Scott’s free tips for marketing your blog

When it comes to jump starting the launch of a blog, you will find it much easier than marketing a traditional website. Not only are there various blog based communities available to you, but just by using your blog’s built in search engine optimization options, RSS feeds, pinging and track backs can easily generate an incredible amount of traffic quickly and easily.

Here are the quick start traffic generation strategies that I personally use to jump start my niche blogs:

Social Marketing

With the popularity of websites like Facebook and Twitter, it’s no secret that promoting your blog within these social communities is an easy way of generating instant traffic at absolutely no cost. Use socializing to the best advantage. Network with those who have similar interest in music or hobbies.

Twitter

http://www.Twitter.com

Linked In

http://www.Linkedin.com

MySpace

http://www.MySpace.com

Other popular blog communities include:

http://www.Bumpzee.com

http://www.BloggerTalk.com

http://www.BlogCatalog.com

http://www.BlogLines.com

http://www.BloggerForum.com

http://www.BlogCarnival.com

RSS Feed Traffic And Advertising

Opportunities:

Bloggers syndicate their content as an RSS Feed that is made available to anyone interested in becoming a subscriber. If you plan to offer advertising on your blog, many sponsors will take the number of RSS subscribers you have into consideration when deciding to promote their products or services on your blog as well, so the more readers, the better chances of landing advertisers and sponsor partnerships. The great thing about RSS is that you do not have to create it manually, it’s built into the WordPress system, and each time you create a blog post it will be added to your RSS feed.

However, In order to offer your visitors the ability to subscribe to your RSS feed, you will want to subscribe to a free service such as http://www.FeedBurner.com

Here are some other useful resources concerning RSS feeds:

Feedster: http://www.Feedster.com

Feedster was created as a search engine for finding content that has been published on blogs and websitesutilizing RSS feeds.

Blog Lines: http://www.BlogLines.com

Bloglines is a community dedicated to finding and aggregating RSS feeds from blogs and websites. You can use their search engine to quickly locate blog posts on specific topics. With Feedburner, you are provided with an easy option for publishing RSS content as well as providing your blog visitors with the ability to subscribe for future delivery of all released content. Feedburner also provides useful statistics and data relating to your blogs activity that can be used to determine how popular individual posts or pages are, where your traffic is coming from as well as where it ends up going to, and within one single Feedburner account, you can set up and manage multiple blog websites.

Once you have your Feedburner account created, you can instantly implement a tiny portion of code that will automatically showcase a RSS subscribers box, wherever you place it in your blogs theme.

Promoting With Technorati

To create your free Technorati account, head on over to http://www.Technorati.com and click on the “Join Now” link to register and set up your account. Once you do, you will have the opportunity to submit your blogs URL and claim it so it can be added into the Technorati search engine directory.

Confirming a claimed blog on Technorati only takes a few minutes by creating a new post that will feature a custom link provided by Technorati that when published verifies you are the owner of the blog. Be sure to notify Technorati’s search engine of your new blog submission once you have claimed your blog by

pinging it at: http://technorati.com/developers/ping/

Other communities and traffic generation methods that are worth looking into as a way of creating backlinks to your blog as well as introducing it to the world:

http://www.MyBlogLog.com

http://www.Twitter.com

http://www.Facebook.com

http://www.HubPages.com

http://www.Squidoo.com

Want more blogging tips? Checkout Scott’s blogging tips. Click here