Implications of Google Real-Time Search

Anyone who’s been trying to keep up with how search engine users find internet content had to be blown away by the announcement of Google’s Real-Time search function.

Today a representative of Google stated, “relevance has become the critical factor.” My question is what was it before? It’s always been relevance that Google used to index the internet, right? Well, relevance and a website’s ranking according to a super top secret formula creating an entire industry attempting to “crack the code” as it were.

Assume for a second that it is even possible for any search engine to be able to spider the entire internet on a real time basis. If that is true then anyone with a blog has the possibility of thousands of views from a speedy post about a current trend. In the past, trending can give even a poorly Google ranked blog a shot at some internet traffic. If you were willing to get up early and hit Google/trends you could often predict something that would peak later in the day and an early morning blog post might show up by the time it peaked. When I wrote for paying article sites, they tended to rank higher and would receive more traffic than my blog posts with the same keywords.

Google Real-Time, according to Google will provide real time information from tweets, blog posts and sources like MySpace and Facebook. I guess I missed something but aren’t tweets usually just spam? Why would anyone searching for “relevant” information want to see what Bobby Joe in Tucson thinks about Tiger Woods affair and bothered to tweet or post on his MySpace page? In order to actually be in “real time” Google must be tapping into various RSS feeds to collect this information. I cannot see how the information could come in real time from spiders. But then again I’m not an engineer – I’m just a speculator. For Google’s real time searching, are there sites favored over others? This I will like to see.

While my mind is still boggled by the full array of implications raised by this search function, I think it could actually benefit bloggers and article writers willing to work fast and hone their trend prediction skills. I guess we’ll see.

How to Make Money Selling eBooks Ethically

The Old School Get Rich Quick Scheme…

The other day, I posted an article about the old scam I called Mail Box Money.  To re-cap, Mail Box Money is an old marketing trick that’s still used today – just in a different form.  The way it worked was, through compelling ad copy – read, tugging your psychological head strings – the desire to be rich, have a mansion, a Ferrari,  have women (or men) begging for your attention, or just not to have to work any more – you would send your ten bucks to the rich guy and he would send you the “blueprint for success,” the how to do what I did manual.  He would go to his mailbox, laugh at the envelopes and mail off the pamphlet describing how to pull off the mail box money scam.  It’s just slightly more ethical than the Ponzi scheme pulled off famously by Bernie Madoff.  Today the mail box money is email box money and here’s how it’s done.

Ever wanted to do your own get rich quick scheme?  Follow along…

The electronic version is accomplished by writing an ebook.  This is pretty simple to do really.  Any word processor and a catchy title – “Affiliate Marketing Mastery” – “Google Ad Destroyer” – “Arm Chair Millions,”  whatever.  With your 50 page ebook containing all the “secrets” of how to make money you then set about making a website that’s called a pitch page.  It’s just a scrolling css page with fake screen shots of hot cars, mansions, fake checks, testimonials, and the familiar pitch – if you’re not making money like I am, you NEED my ebook.  The page has to have the latest technology like pop-up windows that ask do you really want to throw away your life working a boring job – click here to return – video of rich internet marketers and whatever the latest gizmo is.  A good web designer with some tricks in the bag can pull this off for you, no problem.  Better yet, cut him in on the action and he might do it for free.  Then you post your new pitch to the multitude of Affiliate Marketing sites as a publisher.  Let’s say you want to charge $100 for your awesome e-book.  You offer affiliates $75 for every copy they sell.  That sounds high but with a price point like that you’ll have a hundred thousand minions putting up websites, spamming their email networks, clamoring to get traffic to your pitch page, which if good, should convert at least 25% of the leads.   That’s it in a nutshell – an electronic version of the mail box money, get rich quick idea that’s been around as long as there have been people wanting to get rich quick.

It doesn’t have to be a scam…

People will buy quality ebooks to learn how to do anything.  Your ebook doesn’t have to be about the internet or getting rich quick.    It can be about how to build your own greenhouse, how to start a window tinting business, anything really.  Affiliate Marketing sites promote ebooks about any subject if there are people willing to buy them, and there are – it’s just getting an affiliate to promote an ebook is a factor of percentage of conversion and commission paid so be generous, have a great pitch site and voila – an independent sales force selling your idea.  Here are a couple examples of legitimate ebooks and pitch pages for your review:  Dog Training and DIY Solar Power.

Want passive and residual income?

Selling an idea has and will continue to be the single most profitable thing that can be sold.  An idea, after all, is free.  They’re just thoughts floating around, available to anyone who might happen to think it.  But, an idea that is not expressed is still nothing.  Something must be done with an idea for it to be sold.  An ebook is an expression of an idea that can be sold.  Once it’s completed, it can be sold over and over again, creating passive and residual income.

Express your idea…

If you have a great idea – one in which you think people all over the world would like to know – but for whatever reason are having trouble expressing it, all is not lost.  Contact Jeff today about his ghost writing service.  If the idea is good enough, he will professionally complete your ebook  using Adobe InDesign CS3, with your name as the author, create the pitch site and place the ebook on the Affiliate Market for a percentage of the sales.  There’s no reason not to realize your dream of a passive and residual income from your idea.  Pitch the idea now:

How to Take Better Black and White Photos

A black and white photograph can provoke powerful emotions and convey artistry. Symmetry, shadows and textures can be revealed in a black and white picture that appear flat in full color. This article describes how to “train the eyes” to see the world in black and white.

Things you’ll need:

A camera

Red sunglasses

1 I was introduced to making black and white pictures in high school with a film camera. The intention was to produce a striking image with depth, shadows, textures and a feeling of emotion. One way to do this is to simply take many pictures and hope that they come out well in black and white. Another way is to train your eyes to see in black and white. I was walking in the desert around Nelson, Nevada and stumbled upon this abandoned gas pump. It was set against a bunch of rusted junk and green shrubbery. The pump was rusted where the old paint had peeled off. Since the pump was white and the green of the shrubs would be dark in a black and white photo, I decided this was a good subject.

2 Buy a pair of red sunglasses. I discovered by accident (after finding a pair) that red sunglasses would make greens darker and give a good idea of whether an image would look striking in black and white.

3 Walk around and look at the world with your cheap red sunglasses. It will seem odd at first but eventually you’ll see shapes, shadows, symmetry and lines. These are elements that make black and white photography work. This photo is of the gas pump as you would see it with through your cheap red sunglasses. The red filter shows the contrast between the white pump, rust and black letters. It also shows how the greens will darken in greyscale.

4 The final step is to capture your image and process it in your favorite photo editing software. Picasa, the free google application has a variety of black and white editing functions. Photoshop offers a multitude of controls to tweak and perfect your image to your artistic taste. The old saying, “looking at the world through rose colored glasses,” can be a photographic training tool. Red colored sunglasses will even show you the potential for infrared simulated photographs.

A black and white photograph can provoke powerful emotions and convey artistry. Symmetry, shadows and textures can be revealed in a black and white picture that appear flat in full color. This article describes how to “train the eyes” to see the world in black and white.

Instructions

Things you’ll need:

A camera

Red sunglasses through rose colored glasses,” can be a photographic training tool. Red colored sunglasses will even show you the potential for infrared simulated photographs.

Tips & Warnings

Have fun hunting for great black and white photograph opportunities.

If you’re driving with your cheap red sunglasses on, beware that it’s hard to see green lights.

How to Increase Page Views by Trending

This article describes how to make more money on eHow and other paid writing sites by using Google Trends to create timely, SEO articles.

things you’ll need:

A computer with an internet connection

1 If you’re like me, you probably have a notebook full of ideas for “how to” articles you’re just itching to get written to start making money on paid writing sites like eHow, Associated Content and other sites. I have written several articles for these sites and paid particular attention to the page views my articles receive. Articles I have written that happened to correspond with search engine trends have exponentially received more page views than other articles. Open your web browser and check out Google.com/trends to view the top 100 search engine terms.

2 Spend some time checking out the random and often bizarre search terms that are currently popular. For instance today, would be a great day to write an article on “How to lose weight like “How to lose weight like Paige 22 to 0.” Paige Schmelzer is a lady who went from a size 22 to size 0 by diet and exercise and I had never heard of her until today. There is one article by Lynwood Enterprise, USA which comes at the top of a Google search that is getting thousands of page views because there’s really nothing else on the internet addressing the topic.

3 After you review the Google trends, you write your article very quickly and let Google do the rest of the work. eHow has a very high page ranking. Check Alexa.com for current statistics. What that means to you is that your timely article on a trend is likely to rank higher in a Google search than written on your blog or lesser sites. Compare the Alexa ranking of eHow at 468 to Associated Content at 769. In theory, the same article written for eHow should rank higher than if published on Associated Content. It really doesn’t matter though, you’re just trying to get page views by writing current, search engine friendly articles.

4 Write your timely, trending article using the key words as many times as you can get away with that the article still makes sense. In other words, don’t spam the key words. You can use headings to increase the density of your key words without offending your reader. For instance, in the article about Paige 22 to 0 you might have a header that reads, “Who is Paige Schmelzer” and later in your article, “About the Paige 22 to 0 Phenomenon.”

5 As a final example for your consideration. I was trending one morning and saw that the search terms “2009 Calendar” was high on the list. I wrote a quick article, and to the top I went!

Instructions

Things you’ll need:

A computer with an internet connection

eHow article about making a 2009 calendar with your own photos. The article took me about ten minutes to publish and it has had three to four times the page views of any other article I wrote that month.

Tips & Warnings:

To effectively use google.com/trends, start early in the morning and work fast, the quicker you get your articles up, the more page views you will receive If you pick trends that reoccur you’ll already be poised for the traffic spike you’ll receive next year

Resources

Google Trends

Alexa

Sign the confidentiality agreement to bid on this listing at Flippa

I was recently was looking at a websites at Flippa, and I was prompted to “sign the confidentiality agreement to bid on this listing” before I could even view the website for sale. What a fucking joke this is! Nothing like this would ever hold up in court, it is so silly. People have  fake usernames, something like this would be so difficult to enforce, it just wouldn’t be worth the time or the money.

How to Use the Google Real-Time Search Feature

Google surprised the world recently when it announced a new search feature it calls Google real-time search. This new search feature includes search results from blogs, and social media outlets such as Twitter, Facebook and Myspace public pages in real time. Now, Google results on search terms are available from many different sources as they are being published.

1 Open your favorite web browser and go to google.com. Type the search terms you’re seeking and press the Google search button as you’ve done for ordinary Google searches. You’ll be given the Google search results as you’ve always received them. The new Google Real-Time search feature is not the default setting.

2 On the Google search results page, notice the white and blue plus sign button in the top left with the words “Options” next to it. Press the plus sign button and you’ll be given several blue links on the left of your search results.

3 Click on the link entitled “Latest” and you’ll see the Google Real-Time search results above the regular search results. As you watch the page, particularly on popular search terms, new search results will appear as they’re published. Congratulations, you’ve just learned how to use Google’s new Real-Time search feature!

Instructions

things you’ll need:

  • A computer with an internet connection.

Tips & Warnings:

  • You can see your own tweets in Google Real-Time search results if you Google search the keywords used in your tweet.

Resources

Scott shares his Shark Tank presentation.

yummy

After recently catching an episode of the TV show The Shark Tank. I thought it would be fun to give my Shark Tank Presentation to get investors for my idea! Why not right? I have no idea if my business venture is any good, but like the others coming on the show to pitch their business idea to the investors, I thought why not pitch mine?? I have been working hard and have been very passionate in pursuing my idea for about 18 months, and have had some impressive results. I am not a dotcom millionaire, at least not yet! But it beats flipping burgers.

What is even more interesting about my business idea versus anyone else’s. I believe my idea to be so good and easily accessible, that no matter what your budget is, you can take my idea and earn money on your own.

My name is Scott R. Asher, I am an entrepreneur. I had started this blog to share my twisted and silly ideas with anyone willing to read. I have been unable to return to regular employment after being laid off from my job about three years ago. Making this website and taking part-time freelance positions from anyone willing to pay, is basically what I have been doing to pay my bills for the last 3 years.

  • My Domain cost $10.00 year
  • My hosting cost $60.00 a year
  • My WordPress CMS is is 100% free.

SO THAT BEING SAID! If you just-so-happen to have $70.00 laying around, and are looking for ways to make money, this might interest you.

Scott R Asher – Shark Tank Presentation

The Million Dollar Idea

Craigslist Denver area rentals

I had to make a post about the amount of scams and spam in the rental section of Craigslist in Denver. …it is just killing me, it is almost crazy! http://denver.craigslist.org/apa/

I have been looking for a home to rent for almost 4 months, and over this time I have reached maybe 4 real people with a legitimate rental to offer. I have been contacted buy rent to own scams, brokers, credit report scams, send the money overseas scammers, it is just nuts!

I am a webmaster myself, and I have to be honest, it is shameful to see how thick the level of spam on this site is. It would be difficult to estimate the amount of scam ads or spam on the Craigslist Denver rental thread alone, but if I had to guess, I would say 90% plus.

What I find even more interesting, it is fucking hilarious that Craigslist has implemented all these “new” anti-spam measures on their site to only block real users. Just a fun fact to all this – I have recently tried to post on craigslist and had to verify my phone number to complete the post, and I was unable to do. As it turns-out, my phone number is being used by someone else, and from what I can tell, there is almost nothing I can do about it.

This has to be a real battle for craigslist, it will be interesting to see what happens.

If you are dealing with the same issue please leave your comment, I would love to hear your pain also.

Marketing-SEO tips for car dealers.

Car Dealers, are you looking to bring more customers to your front door?

With the average of cars on the road being ten years old or older, dealers might want to quit wasting your marketing budget posting ads on Craigslist and think about a flank attack on the searching public.

People looking to save money on car repair are looking to Google for help with their automotive problems. People are talking about their car’s shakes and shimmy in user forums everywhere! Are you looking to make more money? With fully monetized help pages and reviews. It can bring in the foot traffic, but they never have to wipe their feet.

Looking to take your business or dealership to another level? I am available for SEO consulting and web development projects. This one was free, the next one is going to cost ya. ;p Contact me now

How to get the most from your freelancer / Webmaster.

I feel most people looking to build a website are really up against it. On the other hand – It is difficult being a freelancer. I have made my living on the web for many years now…. and I made this post to help everyday laymen get the most from hiring a web developer or freelancer to do their website, or any work for that matter. I am sure I will rewrite this post and add to it for many more years.

First of all let me say that good web-developers are visionary’s and have put in years or work to develop their skills. Good webmasters are usually artist that are very talented and have a good eye. I think this post will helpful to webmasters also.

What to think about when hiring a Webmaster
1.) You are hiring an artist – Have some stuff written down, if you want your artist to see your vision of what you want, then take some time to explain what you want in a summery outlined with examples.

2.) You want your website to look nice? Then you are not looking for a highly technical web master, you are looking for an artist. An artist that will most likely be into Photoshop, there is a differences between a designer and a Web Master.

3.) Have a hard time getting what you want? When looking at a Webmasters work you can clearly see what you are going to get! Most Designers and Webmasters have tools and techniques that are “goto” tools for a designer, so what you see is what you get.

Tips for keeping the price low.
1.) Be flexible – More changes means more money. Think in terms of white and simple. Think of it this way, eBay is not the same website it once was. Look around at the top sites, all white.

2.) Get something you can update – Find something you can update and be proactive.
Millions have been spent in terms of trying to figure out what keeps the reader engaged and clicking. It at all amounts to simple and white. If you are looking to get the most from your website then WRITE!!

Tips for getting the best website
1.)Add fucking content. Sometimes it shocks people when I tell them they have to write something down. I can’t tell you have many people I work with everyday have nothing even written down about their website. Don’t even know their passwords, make notes, checkout other websites, the more details the better.

For the best results – Get your artwork from a Designer, then hire a programmer.

Why doesn’t my website/blog make any money?

There are three main reasons a site is not making money. In this article I will show novice bloggers how to get started with simple to follow steps for getting more traffic to your blog or website effectively.

Traffic – Many website owners don’t have a full understanding of statistics and how this relates to conversion to sales. With only a few hundred hits to your site – this is going to only trigger the minimal response. With a conversion rate of 2.5% it would be correct to make a sale, two maybe three times in a month, if your lucky.

How do you fix this?

  • Increase the layer of content on your site, filling information gaps, adding details about your products and maybe adding terms and conditions, or privacy policy pages to bring creditability to your site. Two or three lines of content is not going to cut it. The more the Google bot can see the better chance of you being seen in the search engine.

Targeting and Monetizing – Many site owners will just add any-old thing on there site and think its going to make money, not true.

How do you fix this?

  • This is most important! If you are going to have ads on your site, keep them as targeted as possible.
  • Add Pay Per Click Ads on your site.
  • Monetize with your own products or services.

Little “do it yourself” SEO – It is going to take a little more than a website to be seen on the web, these days. That is why you need to start by doing some small things to help your site be viewed on the web. There are many free things you can-do to get started!

How do you fix this?

  • Outline three keywords for your site and use them on your site.
  • Social bookmark pages on your site for quick indexing of your website.
  • Get free link-backs to your site with comment posting, link-swaps, directory listings.
  • Write articles about your site or about your site niche and post them around the web.

Sound simple? It is, but this is really the point, anyone can kickstart the traffic on their blog quickly by just doing a little work. These  are the same steps I used to turn my blog into a massive traffic machine! *see my results here >>>http://successfromscratch.scottrasher.com/

FUN FACT: Any changes you make on your website or blog will take 1-3 months to really payoff.

Scott designs teardrop banners!

Scott designs some teardrop banners in illustrator for a Denver area Golf Company .

*To see full size image click on the thumbnail image.

How to Promote Your Website the Right Way

When we talk about presence building links, it should be something that you focus on. The best type of link building strategy you can employ is one that will focus on marketing and promotion and not just links. A lot of these activities can help to increase sales and brand your website in a positive light. You will have to do very little else if you perform these promotional activities efficiently.

Article Marketing

Article marketing is one of the most popular methods of website promotion and this is where you create and distribute content to article directories. It is a very powerful link building tactic and one that you should definitely use. Most people know about article marketing but believe it or not, very few people know how to do is successfully. Let’s say for example, that you write an article and submit it to ezinearticles.com.You will then get a link from that directory to your website and if the search engines don’t ignore it, you will get some link juice too. Now the average article marketer will use a piece of software and spin the article they submitted into dozens of different variations and then submit it to other article directories and get some links. Again if the search engines don’t ignore these links they will get a little more link juice.

It’s really simple isn’t it?

How about an alternative that will allow you to get links for some other websites too? If you want to stay ahead of your competition then the topic and the quality of your writing needs to be considered. A well written topical article is more likely to be taken from an article directory and placed on someone else’s website which means another link for you. Makes sense doesn’t it? When writing articles for article directories you should avoid writing articles on how to buy your products or services as such articles are not going to get the attention you require. Instead you need to write real informational articles that people want to read. Doing this will give you more options when it comes to getting links too.

Using HubPages and Other Social Media Sites

Squidoo and Hubpages are great places to publish your content too and the search engines seem to love them. I would suggest however that you don’t put junk on these websites and that you read the rules and know how the sites actually work if you want to leverage the links that they can give you.

What Good PR Can Do

Public relations can do wonders for your website and links. If you can get your story published, get radio interviews, or even email interviews, you will be adding to your website promotion. Press releases are a great way to get the word out about your website and if done correctly; can get you a lot of attention and links.

The Power of Affiliates And Viral Marketing

Anytime you can give someone else the HTML code to use to link to your website and product, the better. You at least know that your core search terms are going to be used. This is sometimes the normal approach used in affiliate programs where the affiliate will take your code and place it on their websites. Your website and product get a great deal of promotion and you get more links. You can use this same process for viral marketing. If for example you create a tool or plugin that you are letting people use on their websites for free they will take the code you give them which will include a link to your websites, place it on their website, and hey presto you get another link. Free promotion is great.

Marketing and Advertising For Link Building

Anything that you do to market or advertise your website has the potential to also create links back to your website and of course marketing and advertising can help to increase your profits too. So market your business and watch the links build themselves.

Reciprocal Links & Link Exchanges

Not so long ago SEO was all about reciprocal linking and link exchanges and this was a primary link building strategy. Today however things have changed and search engines won’t give your links the recognition you were looking for because they can see that they are reciprocal. Search engines also look at the quality of the websites that you link to too so you should make sure that you check the websites you are linking to as well. If you have to link to a website that you don’t really like then just use the “rel=nofollow” attribute on your link.

Good Reciprocal Linking Is OK

If you link to some excellent sources then there really is no harm in checking to see if they will give you a link too. There is no penalty for exchanging links and if you gain plenty of traffic and new readers you won’t mind the fact that the search engines have ignored this link.